Hospitality

CleanConscienceacts as a matchmaker between businesses and other charities. The goal is to salvage, reclaim and redistribute (onwards donate) any surplus or redundant assets, which still has a resource value, from hotels, restaurants and offices, prior to demolition or redevelopment works.

To set in motion a change in the ‘throw away’ culture of the hospitality industry, which currently finds it is quicker, cheaper and easier to hire a waste carrier to take care of unwanted items that are not easy to recycle, with the waste company contracted using the traditional means of either landfilling, which is worst case scenario, or incineration, which ironically counts as ‘recycling’. 

Shockingly, when following the best practice guidelines of DEFRA’s Waste Hierarchy the waste industry manages to claim a 98% recycling rate on these projects, when in fact this is misleading to their clients. 

CleanConscience works alongside and in partnership with their clients to make sure that any assets with a resource value to make sure that as much as possible of the contents from our joint projects are salvaged, in order to reuse, re-purpose, up-cycle, and ultimately redistribute (onwards donate) to those in need, rather than hiring skips to dispose of these items.

CleanConscience always focus their redistribution activities on the local communities and charities first and, once saturation has been reached, then look further afield to benefit projects in other communities, or even other countries. Redistribution could be to benefit individuals in need, charities serving the disadvantaged in their communities, or indeed to provide stock for those charities that rely on their charity shops for funding. CleanConscience similarly relies on their own pop-up charity shop as an additional income stream, during the quieter months, and some of the smaller items make their way over to their operational units near Maidenhead.